Amrapali’s roots are deeply intertwined with the bustling gemstone hub of Jaipur in India. It was here in 1978 where two cousins, Rajiv Arora and Rajesh Ajmera, first dreamed up the concept of a vibrant jewellery brand that celebrated the traditional craftsmanship and artistry that has made Indian jewellery world renown for centuries.

The jewellery house’s bright Meenakari enamel work, uncut coloured gemstones and flattering rose-cut and polki diamonds – all hallmarks of traditional Eastern jewels – soon won them a dedicated following, not just in India but across the world. The designs, which took inspiration from art, culture and Indian heritage, were soon seen on red carpets in Hollywood and Bollywood alike.

Pictured here is Rajiv Arora and Rajesh Ajmera, Founders of Amrapali Jewels with Her Majesty Queen Elizabeth II.

Our Jaipur Museum

In early eighties, as young college friends, our founders embarked on a pilgrimage across India to explore her art and soul.

The unique jewellery, worn by tribal communities encountered, and objects bartered for in the markets we visited.

What began as a tentative exploration of a country, transformed over time into a lifelong passion for the jewelled objects.

Drawing heavily on the everyday life of the people of India, especially its tribes-makes this museum unique. Showcasing the wonder that is Indian art, design, and craftsmanship. Displayed is jewellery for every part of the body, from every region of India.

While the journey of Amrapali Jewels began in Jaipur, we can proudly affirm that our commitment to revive an older Indian aesthetics, with contemporary ingenuity, has reached the global stage.